Senior Content Writer (SaaS)

TL;DR

Senior Content Writer (SaaS): Developing a brand narrative and editorial strategy for geolocation and anti-fraud technologies with an accent on B2B storytelling and AI Engine Optimization. Focus on translating complex technical product portfolios into category-leading content that wins regulator trust and enables expansion into new verticals.

Location: Hybrid in Vancouver, BC (3-day in-office policy)

Salary: $96,000 – $132,000 CAD per year

Company

hirify.global is the global leader in geolocation, anti-fraud, and identity intelligence, providing the trust layer for regulated iGaming and other high-stakes industries.

What you will do

• Create and execute a durable brand narrative connecting gaming, fraud, and identity across new verticals.
• Lead the editorial rebuild of the company website to optimize for traditional SEO and AI Engine Optimization (AEO).
• Develop and evolve flagship content programs, such as the Fraud Files, to build category authority.
• Establish and maintain a coherent brand voice across various surfaces for regulators, operators, and developers.
• Manage executive thought leadership by ghostwriting bylines, LinkedIn posts, and keynotes.

Requirements

• 5+ years of experience in content strategy and writing with a proven record of high-converting B2B marketing content.
• Experience working in B2B tech or SaaS within agile, scale-up environments.
• Proficiency with AI tooling (Claude, Gemini, Jasper, Perplexity) to multiply research and drafting efficiency.
• Baseline technical literacy with concepts like APIs, SDKs, and protocols.
• Must be based in Vancouver, BC to support the hybrid work model.
• University degree in Communications, Journalism, English, Marketing, or a related field.

Nice to have

• Experience in compliance or cybersecurity categories where regulator perception is critical.
• Track record of launching brands into new verticals or buyer personas.
• Familiarity with developer marketing or builder-community content.
• Comfort with design and prototyping tools like Figma.

Culture & Benefits

• Hybrid work model balancing in-person collaboration (3 days/week) with home flexibility.
• Comprehensive benefits package including extended health benefits.
• Paid vacation and sick days.
• Investment in professional growth through a development budget and knowledge-sharing sessions.
• Inclusive, high-impact team culture with a commitment to diversity and social responsibility.