Data PR Manager (AI)

TL;DR

Data PR Manager (AI): Developing earned media campaigns by extracting unique insights from internal datasets to shape the brand narrative with an accent on data storytelling and cultural trends. Focus on building a repeatable data storytelling engine, leveraging AI for analysis, and securing top-tier national media coverage.

Location: Remote, must be based in the USA

Salary: $166,500–$195,000

Company

hirify.global is a family safety platform providing location sharing, device tracking, and emergency services to millions of users worldwide.

What you will do

• Transform internal datasets into compelling, media-worthy stories and earned media campaigns.
• Build and execute a repeatable data storytelling engine to position the company as a source of cultural insight.
• Combine internal data with external datasets to create high-impact narratives and signature studies.
• Collaborate with data, product, and analytics teams to validate findings and ensure accurate storytelling.
• Nurture relationships with reporters and editors across tech, parenting, and lifestyle beats.
• Utilize AI tools daily to accelerate data analysis, monitor trends, and generate performance summaries.

Requirements

• 8+ years of PR experience with a track record in top-tier consumer or national media.
• Proven expertise in building data-driven PR campaigns.
• Strong ability to identify narrative hooks within complex datasets.
• Excellent writing skills for pitches and press releases.
• Comfort working with data and analytics tools.
• Must be based in the USA.

Nice to have

• Experience at a consumer tech company or agency.
• Background in data journalism or brand research.

Culture & Benefits

• 100% company-paid medical, dental, vision, life, and disability insurance.
• 401(k) plan with company matching program.
• Flexible PTO and 13 company-wide days off, including synchronized winter and summer shutdowns.
• Remote-first environment with equipment, tools, and reimbursement support.
• Mental Wellness and Employee Assistance Programs (EAP).
• Free hirify.global Platinum Membership and Tile products.