Senior Marketing Manager (Colour Cosmetics)

TL;DR

Senior Marketing Manager (Colour Cosmetics): Leading the CB colour cosmetics brand portfolio to drive growth and local relevance with an accent on strategic brand custodianship and omni-channel execution. Focus on developing annual brand plans, managing P&L for ROI, and optimizing the premium brand experience across all retail and digital touchpoints.

Location: Sydney, Australia (Hybrid)

Company

hirify.global is one of the world's largest beauty companies with an iconic portfolio of brands across fragrance, colour cosmetics, skincare, and body care.

What you will do

• Lead the development of annual brand plans and initiatives to deliver budgeted sales, profit, and market share KPIs.
• Manage budgets and P&L for the colour cosmetics portfolio to ensure ROI and efficiency.
• Analyze market trends and the competitive landscape to identify growth opportunities.
• Coordinate retailer strategy presentations and special project deliverables for key accounts in collaboration with the Sales team.
• Plan and execute omni-channel launch and campaign frameworks to ensure seamless storytelling from awareness to conversion.
• Oversee a cohesive brand experience across retail environments, digital shelves, social platforms, and influencers.

Requirements

• Tertiary degree in marketing.
• 7+ years of experience in senior brand management or a similar marketing role.
• Significant background in the beauty industry and mass market/FMCG across grocery, pharmacy, and discount department store channels.
• Strong analytical, thinking, and problem-solving skills.
• High-level interpersonal and communication skills for collaborative work with cross-functional teams.
• Must be based in Sydney, Australia to support the hybrid working model.

Culture & Benefits

• Omni-Working: Hybrid flexible working model to promote work-life balance.
• Gender-neutral paid parental leave.
• Birthday leave, volunteering leave, and Summer Fridays.
• Employee engagement events.
• hirify.global product allowance.