Product Marketing Manager (AI)

TL;DR

Product Marketing Manager (AI): Executing GTM strategies and launches for core AI data products with an accent on positioning, sales enablement, and competitive intelligence. Focus on translating complex technical AI value into high-impact narratives and repeatable sales plays to drive revenue growth.

Location: Hybrid: Redwood City, CA or San Francisco, CA

Salary: $132,000 - $240,000 USD

Company

hirify.global helps enterprises transform expert knowledge into specialized AI at scale through its data-centric AI platform.

What you will do

• Lead end-to-end GTM execution for new product launches, from messaging and positioning to asset development and iteration.
• Build and maintain the core sales enablement portfolio, including battlecards, decks, one-pagers, and demo narratives.
• Partner with demand gen to develop integrated campaigns and ABM programs targeting priority accounts.
• Own the competitive intelligence function, tracking market moves and surfacing insights to shape the product roadmap.
• Create high-impact customer narratives and product release communications to support strategic partnerships.
• Manage the GTM intake process, prioritizing field requests based on potential revenue impact.

Requirements

• 5-8+ years in product or technical marketing, with at least 2 years focused on AI-native products.
• Deep expertise in defining differentiated positioning and compelling product narratives across the funnel.
• Ability to translate complex technical concepts into high-impact storytelling for both technical and business audiences.
• Proven success building sales plays and enablement assets within B2B startup or scale-up environments.
• Hands-on experience contributing to integrated campaigns and ABM programs.
• Location: Must be based in or near San Francisco or Redwood City, CA

Nice to have

• Solid working understanding of generative AI and frontier model development.
• Experience leveraging AI tools to augment personal productivity and workflow.

Culture & Benefits

• Opportunity to work in a high-growth, AI-native environment with robust funding and market-proven solutions.
• High-ownership culture with high standards, autonomy, and cross-functional collaboration.
• Meaningful opportunities to shape strategic priorities and directly impact company success.
• Strong support for professional growth, leadership exploration, and continuous learning.