Senior Manager, Market Research (Water Tech)

TL;DR

Senior Manager, Market Research (Water Tech): Leading high-impact research initiatives to inform business strategy and strengthen market positioning with an accent on translating market intelligence and customer insights into actionable recommendations. Focus on designing qualitative and quantitative research projects, monitoring competitive intelligence, and influencing executive-level strategic planning.

Location: Onsite in Washington D.C. or Charlotte, NC

Company

A Fortune 500 global water technology company dedicated to sustainable water solutions and advancing water conservation worldwide.

What you will do

• Design and execute quantitative and qualitative research projects to answer critical business questions.
• Monitor industry trends, customer behavior, and competitive activity to identify market opportunities and risks.
• Partner with product, sales, and leadership teams to support segmentation and go-to-market decisions.
• Manage end-to-end research programs, including budgets, vendors, and project timelines.
• Synthesize complex datasets into executive-ready summaries and strategic recommendations.
• Mentor junior team members to elevate the overall insights function within the organization.

Requirements

• Bachelor's degree in Marketing, Communications, Business, or a related field (advanced degree preferred).
• 5+ years of experience in market research, consumer insights, or strategic analytics.
• Expertise in consumer behavior, competitive analysis, and market opportunity assessment.
• Proficiency with statistical tools such as SPSS, R, or Python.
• Experience leading specialized research studies, including surveys and focus groups.
• Strong executive communication skills and ability to influence senior stakeholders.

Culture & Benefits

• Opportunity to work in a highly visible role shaping strategic business outcomes.
• Participation in the hirify.global Watermark paid Volunteer Program.
• Inclusive work environment supported by Employee Resource Groups (ERG).
• Commitment to diversity, equity, and inclusion as an Equal Employment Opportunity employer.