6 дней назад
Marketing Manager (Ride-hailing)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Marketing Manager (Ride-hailing): Driving business growth and brand presence in Ecuador and Bolivia with an accent on customer acquisition and retention metrics. Focus on optimizing the marketing mix across digital and offline channels and developing strategic local partnerships.
Location: Fully remote, but must be based in Quito, Ecuador
Company
A global tech company on a mission to challenge injustice through fair pricing in ride-hailing, freight, and financial services.
What you will do
- Drive business growth by delivering key acquisition and retention KPIs for both passengers and drivers.
- Shape the regional marketing strategy, optimizing the mix across digital, media, partnerships, and offline branding.
- Develop and execute strategic partnerships with local brands to enhance market impact.
- Collaborate cross-functionally with Business Development, Product, Marketplace Efficiency, and Legal teams.
- Ensure consistent brand positioning by leveraging local insights and customer research.
- Implement a test-and-learn approach to identify scalable, growth-driving initiatives.
Requirements
- 5+ years of digital consumer marketing experience in a global company, with 3+ years in a similar role.
- Experience working with mobile products, preferably in the ride-hailing or similar tech industry.
- Proven track record of managing multiple marketing projects in a fast-paced environment.
- Strong data and analytical skills, including agency management experience.
- Fluent English and Spanish proficiency.
- Must be based in Quito, Ecuador with availability for business travel.
Culture & Benefits
- Opportunity to make a significant impact on the global ride-hailing industry.
- Collaborative and supportive work environment where new ideas are encouraged.
- Strong opportunities for professional advancement and upward mobility.
- Competitive salary.
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