Senior Integrated Marketing Manager (SaaS)
Мэтч & Сопровод
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Описание вакансии
TL;DR
Senior Integrated Marketing Manager (SaaS): Developing and executing end-to-end campaign strategies to accelerate customer acquisition and drive business growth in the European region with an accent on demand generation, lead scoring, and multi-channel marketing. Focus on building and nurturing prospect databases, analyzing campaign performance, and collaborating with cross-functional teams to ensure operational excellence.
Location: Must be based in or able to commute to the Breukelen office, Netherlands (Hybrid: 2-3 days per week in-office)
Company
is a leading provider of cloud-based supply chain management solutions, serving a global network of retail trading partners.
What you will do
- Develop and execute integrated marketing campaigns using email, automation, social, SEO, and ABM tactics.
- Monitor, analyze, and report on campaign performance to maximize ROI and revenue.
- Collaborate with product marketing, content, and sales teams to develop territory-specific plans.
- Build and activate databases to nurture prospects and drive the sales pipeline.
- Write conversion-focused content with strong calls to action.
- Provide guidance to team members on best practices in campaign management and journey mapping.
Requirements
- 5 to 8 years of experience in sales or marketing.
- Experience in SaaS is a requirement.
- Fluent in Dutch and English, both written and spoken.
- Proficiency in Salesforce, WordPress, and Pardot.
- Strong analytical skills with experience in budget management and KPI reporting.
- Ability to prioritize projects and stakeholders in a fast-paced environment.
Culture & Benefits
- Collaborative and inclusive work environment focused on innovation.
- Commitment to diversity, equity, and inclusion.
- Opportunities to make a meaningful impact in a scaling global organization.
- Focus on data-driven decision-making and continuous improvement.
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