Paid Search Senior Specialist (PPC)

TL;DR

Paid Search Senior Specialist (PPC): Planning, building, and optimizing Paid Search and Shopping programs to drive efficient client growth with an accent on high-quality campaign management and automation. Focus on utilizing platform capabilities and proprietary insights to reduce waste and improve performance outcomes.

Location: Remote (USA)

Salary: $70,000–$80,000

Company

hirify.global is the largest independent full-funnel marketing agency in the U.S., managing $4 billion in digital media for growth-oriented marketers.

What you will do

• Execute Paid Search and Shopping campaigns aligned with client objectives, audience, and ecommerce realities.
• Leverage Google Ads, Microsoft Ads, and tools like SA360 or Skai to improve campaign efficiency.
• Apply Bliss Point insights for incrementality, forecasting, and optimization to reduce spend waste.
• Monitor performance daily/weekly, analyze trends, and design A/B tests with clear success criteria.
• Partner with Analytics teams to maintain data integrity, tagging, and tracking fidelity.
• Mentor junior teammates and document playbooks and guides for repeatable success.

Requirements

• 4–5 years of experience executing Paid Search/Shopping with end-to-end ownership and monthly budgets of $75K+.
• Fluency in Google Ads, Microsoft Ads, and Merchant Center.
• Experience with SA360 or Skai and competitive tools (e.g., Auction Insights, Adthena).
• Proficiency in GA/GA4 and advanced Excel/Sheets for performance narratives and forecasting.
• Must be based in the USA.
• Google Search & Shopping certifications (or willingness to complete within 60 days).

Culture & Benefits

• Unlimited PTO and 20 paid holidays to ensure a strong work-life balance.
• 100% remote work environment with flexibility to work from anywhere in the US.
• Comprehensive healthcare including Medical, Dental, Vision, Life & Disability, and Flex Spending Accounts.
• 401k retirement plan with a match up to 4% of contributions.
• Generous parental leave (16 weeks for birthing parents, 12 weeks for partners) at 100% pay.
• Access to on-demand learning, mentorship programs, and leadership development resources.