Director, HCP Marketing (Biotech)
Мэтч & Сопровод
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Описание вакансии
TL;DR
Director, HCP Marketing (Biotech): Leading the development and execution of integrated HCP marketing strategies for COMP360 with an accent on field support, digital media planning, and commercialization readiness. Focus on shaping insight-driven promotional strategies, collaborating across cross-functional teams, and driving HCP awareness for novel mental health treatments.
Location: Hybrid in New York City or remote on the East Coast, United States
Salary: $220,000 - $270,000 USD
Company
is a biotechnology company dedicated to accelerating patient access to evidence-based innovation in mental health, pioneering new treatments for conditions like treatment-resistant depression.
What you will do
- Lead the development and implementation of HCP marketing strategies, including field materials and digital/media plans.
- Participate in market research and analyze competitive landscapes to inform strategic planning.
- Create marketing materials and campaigns that educate stakeholders on the value proposition while ensuring regulatory compliance.
- Collaborate with Sales, Market Access, and Medical Affairs to deliver coordinated go-to-market initiatives.
- Manage marketing budgets, vendor relationships, and KPIs to measure campaign effectiveness.
- Build and mentor a high-performing marketing team.
Requirements
- Must have employment rights in the United States (no visa sponsorship).
- Bachelor's degree in Marketing, Business, or Life Sciences (MBA preferred).
- 10+ years of marketing experience in biotech or pharma, with leadership in CNS or specialty therapeutics.
- Strong understanding of US healthcare dynamics, payer environment, and regulatory requirements.
- Expertise in market research, brand strategy, and omnichannel marketing.
- Proven ability to collaborate cross-functionally and manage complex projects.
Culture & Benefits
- Opportunity to work on first-in-class mental health treatments.
- Comprehensive benefits package including discretionary bonuses and equity.
- Commitment to a diverse, inclusive, and supportive workplace.
- Focus on professional development and mentorship.
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