Product Marketer (Fintech)

TL;DR

Product Marketer (Fintech): Driving the success of the Banqup platform in the Belgian market by translating complex technical and regulatory information into engaging content with an accent on B2B SaaS adoption. Focus on executing local Go-To-Market strategies, creating sales assets, and producing high-quality product tutorials.

Location: Flexible, but must be able to travel to the Kontich office (Belgium) twice per quarter

Company

hirify.global is a B2B SaaS platform providing accounting and financial services for SMEs, accountants, and reseller partners.

What you will do

• Own local Go-To-Market execution for new product features in the Belgian market.
• Create sales decks, flyers, and feature launch kits to accelerate user adoption.
• Plan, script, record, and edit high-quality product demos and tutorials.
• Manage localization workflows for Dutch and French languages, maintaining local tone and quality.
• Ensure all content reflects current Belgian VAT rules and fiscal terminology.
• Collect user and sales insights to define local content priorities for the global product roadmap.

Requirements

• Native or fluent Dutch and/or French, with business-fluent English.
• At least 3 years of experience in product marketing, content marketing, or technical documentation within B2B SaaS.
• Strong understanding of local accounting principles, tax terminology, and SME practices.
• Proven experience creating a wide range of assets (whitepapers, decks, video tutorials) — portfolio required.
• Bachelor’s degree in Communication, Marketing, Technical Writing, or a related field.

Culture & Benefits

• Market-conformed gross salary and net expense allowance.
• Company car including fuel or charging pass.
• Comprehensive insurance package (hospitalization, guaranteed income, and pension benefits).
• Flexible hours with home-based working possibilities for a healthy work-life balance.
• Additional vacation days.