Digital Media Specialist (Marketing)

TL;DR

Digital Media Specialist (Marketing): Managing and optimizing multi-channel paid campaigns across search and social platforms with an accent on performance tracking and budget management. Focus on driving transformational growth for global clients through data-driven optimization and strategic media planning.

Location: Remote (Mexico)

Company

A world-leading marketing consultancy specializing in brands operating in complex markets.

What you will do

• Manage and optimize Paid Search and Paid Social campaigns across Google, Bing, LinkedIn, Meta, Reddit, and X.
• Handle media budget management and ensure delivery against performance objectives.
• Assist in creating paid digital strategies and media plans using industry research tools.
• Perform daily campaign monitoring, optimization, and performance tracking.
• Analyze campaign data to identify actionable insights and develop comprehensive client reports.
• Collaborate with internal cross-functional teams across content, data, and organic search.

Requirements

• 4+ years of experience managing Paid Search and/or Paid Social campaigns.
• Proven proficiency with Google Ads and various paid social platforms.
• Experience with campaign setup, account structuring, tracking, and reporting.
• Strong analytical skills and advanced proficiency in Microsoft Excel for data analysis.
• Fluent English (written and verbal).
• Must be based in Mexico.

Culture & Benefits

• Competitive reward and pay aligned with local market practices.
• Ongoing career growth through a Continuous Performance Management (CPM) process with regular coaching.
• Flexible working arrangements and generous paid time off for work-life balance.
• Investment in professional development through ongoing training and learning programs.
• Inclusive environment with family-friendly policies and a strong commitment to ESG principles.

Hiring process

• Application review followed by a screening call.
• Hiring manager interview and a technical challenge (if applicable).
• Team introduction, final decision, and onboarding.