Product Marketing Manager (Security)

TL;DR

Product Marketing Manager (Security): Driving product growth for B2B security solutions for IT Service Providers with an accent on go-to-market (GTM) strategies, messaging, and positioning. Focus on developing integrated GTM plans, coordinating cross-functional product launches, and utilizing AI tools for market insights.

Location: US-Remote or Hybrid in Tampa, FL

Company

A global leading software company providing a community-driven suite for technology solution providers to manage businesses, automate service delivery, and control technology remotely.

What you will do

• Develop unified product positioning and messaging to differentiate security products in the B2B market.
• Execute integrated go-to-market (GTM) strategies and oversee security product launches and releases.
• Define ideal customer profiles (ICP) and value propositions to support the sales process.
• Analyze the market landscape and collaborate with competitive intelligence teams to identify threats and opportunities.
• Create marketing campaigns, sales enablement content, and professional blogging collateral to drive demand.
• Lead release webinars and engage with analyst research and market-centric events.

Requirements

• Must be based in the United States (US-Remote or Tampa, FL).
• 4+ years of experience in product marketing or outbound product management.
• Proven track record of marketing security products to SMB or Enterprise markets.
• Experience using AI tools and systems for content optimization and market analysis.
• Strong communication skills for executive leadership interaction and professional presentation.
• Bachelor’s degree in a related field or equivalent business experience.

Culture & Benefits

• Inclusive, positive culture that values unique perspectives and individual contributions.
• Flexible work arrangements including Onsite, Hybrid, or Remote options depending on location.
• Opportunity to work in a global company with a distributed team across North America, EMEA, and APAC.
• Environment focused on community-driven success for technology solution providers.