B2B Marketing - Spanish Latam Growth Lead (AI)

TL;DR

B2B Marketing - Spanish Latam Growth Lead (AI): Leading the expansion into Spanish-speaking Latam markets with an accent on lead generation, brand awareness, and outbound strategy. Focus on implementing "zero-to-one" regional growth and adapting global messaging to resonate with local business cultures.

Location: Remote from anywhere in Spanish Latam, with the ability to operate in GMT-6 timezones.

Company

hirify.global is an AI research and product company transforming how we interact with technology through human-like AI voice models.

What you will do

• Drive B2B growth in Spanish-speaking Latam, specifically Mexico, through aggressive lead generation and brand awareness.
• Build and execute complex, multi-language outbound sequences.
• Own the end-to-end organization of local industry events, user conferences, and webinars.
• Collaborate with performance marketing on ABM initiatives and localized retargeting.
• Monitor campaign performance and provide executive-level reporting and data-driven optimizations.
• Adapt global voice and messaging to align with Latam business cultures.

Requirements

• Native Spanish speaker.
• Fluent English speaker.
• Proven track record of implementing marketing projects from start to finish with accountability for ROI.
• Entrepreneurial background with a history of high engagement in high-stakes environments.
• Ability to manage multiple workstreams in a dynamic, ever-changing environment.
• Broad knowledge in growth marketing, including data analysis, performance, and event organizing.

Nice to have

• Proficiency in cold email, SEO, or affiliate management.
• Product marketing sense and design skills.
• Deep understanding of the Spanish-speaking LATAM tech ecosystem and buying-cycle shifts.

Culture & Benefits

• Innovative culture at the forefront of AI trajectory.
• Professional development support via an annual discretionary stipend.
• Annual discretionary stipend for social travel to meet colleagues.
• Annual company offsite in various global locations.
• Monthly co-working stipend for those not near main hubs.