Multivendor Marketing Specialist (B2B Tech)

TL;DR

Multivendor Marketing Specialist (B2B Tech): Leading multi-vendor go-to-market strategies to drive pipeline and revenue through integrated marketing initiatives with an accent on demand generation and vendor alignment. Focus on executing multi-channel campaigns, managing MDF budgets, and collaborating with sales and vendor stakeholders.

Location: Hybrid in Amsterdam, Netherlands. Valid working visa for Netherlands required.

Company

A global IT company providing software and cloud solutions with a focus on diversity and inclusion.

What you will do

• Plan and execute integrated multi-channel campaigns (events, digital, email, webinars) to grow pipeline and revenue.
• Lead go-to-market strategies across key vendors, ensuring alignment between vendor priorities and regional sales.
• Collaborate with Sales, SDRs, Pre-Sales, and Alliances to maintain consistent messaging and effective asset use.
• Manage the end-to-end delivery of marketing activities, including planning, coordination, and reporting.
• Organize high-quality in-person and virtual events to drive customer engagement and lead generation.
• Manage MDF budgets with a strong focus on ROI and measurable business impact.

Requirements

• Proven experience in B2B technology marketing, preferably within a vendor or partner ecosystem.
• Demonstrated ability to manage multiple vendors and stakeholder relationships simultaneously.
• Strong understanding of demand generation, pipeline marketing, and revenue targets.
• Experience managing budgets (MDF) and reporting on ROI.
• Fluent professional proficiency in both Dutch and English (written and verbal).
• Must possess a valid working visa for the Netherlands.

Nice to have

• Experience with VMware, Broadcom, CrowdStrike, cybersecurity, or infrastructure vendors.
• Knowledge of channel or partner-led marketing strategies.
• Familiarity with CRM and marketing automation tools like Salesforce, HubSpot, or Marketo.

Culture & Benefits

• Flexible hybrid working model.
• Competitive compensation package with a performance-based bonus.
• Mental health support, coaching, and mindfulness offerings.
• Annual training budget and a structured learning culture.
• Additional company leave and support for key life events.
• Mobility options including public transport solutions and bike leasing.