Freelance PPC Specialist (Part-time)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
TL;DR
Freelance PPC Specialist (Part-time) (Paid Social & ABM): Drive high-quality user acquisition through global Paid Social campaigns on LinkedIn and Meta and ABM strategies, supporting local search efforts in specific regions. Focus on targeting ICP effectively, optimizing campaigns for self-serve and sales-touchpoint users, creative collaboration, A/B testing, and performance reporting using internal tools.
Location: Europe - Remote
Company
is a remote-first SaaS company offering integrated SEO platforms with over 30 tools, expanding into SMM and AI-driven search, trusted by over a million businesses, agencies, and SEO professionals since 2013.
What you will do
- Build, launch, and optimize global Paid Social campaigns across LinkedIn and Meta (Reddit Ads a plus).
- Optimize and manage search campaigns for local markets in collaboration with in-house PPC Specialist.
- Execute targeted ABM campaigns to engage high-value accounts and reach ICP.
- Write B2B copy and prepare mockups/briefs for Design team to create ad assets.
- Suggest and run A/B tests for headlines, creatives, and landing pages to improve conversions.
- Monitor and report campaign performance using internal visualization tools to meet growth targets.
Requirements
- Solid hands-on experience with Google Ads, LinkedIn, and Meta.
- Background in B2B SaaS and understanding of professional audience engagement.
- Strong experience in ABM and targeted campaigns for specific account lists.
- Ability to draft effective copy and visualize ad concepts for creative team.
- Comfortable using data tools to track performance and identify optimizations.
Culture & Benefits
- Remote-first company with 250+ global talents emphasizing work-life balance.
- Focus on physical and mental health benefits.
- Value curiosity, creativity, lifelong learning, transparent communication, and constructive feedback.
- Dynamic, supportive environment for growth and full potential.
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