Sr Specialist, Events & Exper Mktg (Marketing)
Мэтч & Сопровод
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Описание вакансии
TL;DR
Sr Specialist, Events & Exper Mktg (Marketing): Driving the execution of comprehensive experience strategies for external and internal events throughout the APAC region with an accent on brand consistency, customer engagement, and ROI analysis. Focus on optimizing the customer journey at Innovation Centers, managing multi-faceted regional events, and coordinating lead generation processes.
Location: Shanghai, China
Company
is a global leader in intelligent connectivity and digitization solutions, solving complex connectivity challenges to create meaningful impact.
What you will do
- Lead end-to-end planning and execution of all regional internal and external events across APAC, including logistical oversight and vendor management.
- Partner with Marketing, Sales, and Product teams to ensure brand consistency and unified messaging across all event touchpoints.
- Collaborate with Growth and Digital Marketing teams to optimize lead generation, management, and tracking processes.
- Define KPIs and conduct thorough ROI analysis to leverage data-driven insights for future event strategies.
- Manage event budgets and oversee vendor negotiations to ensure fiscal responsibility and maximum value.
- Oversee operational readiness and tech infrastructure for regional Customer Innovation Centers (CICs) and Gateways (CIGs).
Requirements
- Bachelor’s degree in Marketing, Event Management, Communications, or a related field.
- Minimum of 6+ years of progressive experience in event management or experiential marketing, with a significant focus on the APAC region.
- Fluency in English is required (additional APAC languages are a strong plus).
- Proven expertise in complex project management and end-to-end event execution.
- Strong negotiation and vendor management skills with a track record of cost optimization.
- Proficiency with CRM systems (e.g., Salesforce) and Microsoft Office Suite.
Nice to have
- Familiarity with Adobe Creative Cloud.
Culture & Benefits
- Collaboration with global teams across AMS and EMEA to share insights and best practices.
- Opportunity to work in a fast-paced, dynamic environment focusing on the future of digitization.
- Career growth within a global community shaping intelligent connectivity.
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