Social Media Manager (B2B Software)

TL;DR

Social Media Manager (B2B Software): Driving the global social media strategy and online engagement for a portfolio of IT infrastructure and security brands with an accent on B2B brand reputation and corporate communications. Focus on executing end-to-end content creation, mentoring junior staff, and optimizing performance through data-driven analytics.

Location: Must be based in Toronto, Ontario

Salary: $110,000 - $125,000 CAD

Company

hirify.global is a leading provider of AI-powered IT infrastructure and security management solutions for Managed Service Providers (MSPs) and internal IT organizations worldwide.

What you will do

• Own and drive the global social media strategy aligned with business goals and brand reputation.
• Lead content planning and manage editorial calendars for campaigns and key initiatives.
• Oversee end-to-end content execution, including copywriting, creative development, and publishing.
• Mentor junior team members to uphold high standards for content quality and performance.
• Partner cross-functionally to support product launches and executive communications.
• Manage analytics and reporting to continuously optimize social media strategy based on insights.

Requirements

• Location: Must be based in Toronto, Ontario
• BA/BS degree in Journalism, Communications, Marketing, or a related field.
• At least 5 years of B2B social media experience.
• 3-5 years of experience creating and editing short-form and long-form video content for LinkedIn, Instagram, and YouTube.
• Proven ability to manage multiple projects simultaneously and meet tight deadlines.

Nice to have

• Experience with Meltwater, Sprout Social, and Canva.
• B2B public relations experience within the technology, IT, or software industries.

Culture & Benefits

• High-growth, fast-paced environment focused on transformative change in the software industry.
• Culture of excellence where employees are encouraged to go above and beyond for customer success.
• Equal employment opportunity employer committed to diversity and inclusion.