Content Marketing Specialist (AI)

TL;DR

Content Marketing Specialist (B2B/AI): Developing brand presence and demand generation across the industrial automation ecosystem with an accent on technical blogs, whitepapers, and campaign materials. Focus on translating complex robotics and AI concepts into compelling narratives for engineers and decision-makers.

Location: Hybrid in Montreal, QC, Canada

Company

hirify.global provides an AI-powered hardware and software platform to help manufacturers automate their operations in record time.

What you will do

• Execute the content roadmap to support product launches, marketing campaigns, and new market development.
• Produce a diverse range of B2B content, including technical blogs, whitepapers, eBooks, buyer's guides, and case studies.
• Translate complex technical concepts of robotics and automation into accessible narratives for technical and business audiences.
• Collaborate with product marketing, engineering, and sales teams to develop high-impact, accurate content.
• Optimize existing content for SEO performance and track engagement metrics via CMS.
• Support multi-channel campaign launches across web, email, social media, and event collateral.

Requirements

• 2+ years of experience in content marketing, journalism, or technical writing.
• Bilingual proficiency in English and French.
• Strong ability to translate technical or product-focused topics into clear, engaging digital copy.
• Bachelor’s degree in Marketing, Communications, Journalism, English, or equivalent experience.
• Must be based in or able to work from the Montreal office in a hybrid model.

Nice to have

• Interest in industrial automation, robotics, manufacturing, or B2B technology.
• Familiarity with SEO best practices and content performance metrics.
• Experience collaborating with designers to create visual content or infographics.

Culture & Benefits

• Comprehensive group benefits plan for employees and families starting from day one.
• Structured professional growth with personalized development plans, mentorship, and bi-annual reviews.
• Flexible hybrid work model with a collaborative office space in the heart of Montreal.
• Inclusive environment featuring pay equity reviews and a Women’s Employee Resource Group.
• Paid volunteering days and a variety of year-round team events and summits.

Hiring process

• Initial screening call.
• Meet the Team interview.
• Case study or take-home assignment.
• Decision and Offer.