Product Marketing Manager (AI)

TL;DR

Product Marketing Manager (AI): Developing and executing go-to-market strategies for data licensing and AI model training services with an accent on competitive intelligence, buyer research, and product positioning. Focus on translating complex technical capabilities into compelling value statements to drive adoption among leading AI businesses.

Location: Hybrid in New York City, New York

Salary: $130,000 – $150,000 per year

Company

hirify.global provides high-quality datasets to power the next generation of AI model training and creative automation.

What you will do

• Analyze the competitive landscape and external factors to identify trends and inform strategy.
• Lead the development of product positioning frameworks and messaging for target personas and segments.
• Develop and execute go-to-market strategies for new product launches and manage cross-functional implementation.
• Create sales enablement materials including pitch decks, case studies, and training resources.
• Integrate the voice of the customer into product strategy and conduct deep buyer research.
• Track and report on campaign results to optimize lead generation, pipeline, and revenue.

Requirements

• Must be based in or able to work hybrid in New York City.
• At least 3 years of product marketing experience in a B2B environment.
• Strong technical background with the ability to translate complex technical language into value statements.
• Proficiency in Salesforce, Jira, Github, Excel, and Tableau.
• Bachelor's degree required, ideally in business or marketing.

Nice to have

• Pragmatic Institute Certified (PMC) III or higher.

Culture & Benefits

• Direct impact on the evolution of a growing AI business.
• Executive leadership that prioritizes individual career paths and goals.
• Flexibility to work between home and office.
• Generous and competitive benefits package including health, wellness, and financial perks.