Paid Ads Specialist (Marketing)

TL;DR

Paid Ads Specialist (Marketing): Managing and optimizing paid advertising campaigns on Google and Meta platforms for a US personal injury law firm with an accent on lead generation and ROAS. Focus on scaling paid media, overseeing organic social media strategy, and optimizing budgets for maximum business growth.

Location: Remote (Must be based in Brazil); working hours aligned with Central Time (US)

Salary: $1,400 – $2,000 per month

Company

hirify.global is a recruitment partner connecting top talent with fast-growing agencies and startups worldwide.

What you will do

• Manage and optimize Google Ads campaigns across Search, Display, and YouTube.
• Execute and optimize Meta Ads campaigns on Facebook and Instagram.
• Oversee organic social media strategy, including content calendars and community engagement.
• Monitor key performance metrics such as lead generation, cost per lead, and ROI.
• Conduct A/B testing for audiences and creatives to improve campaign efficiency.
• Provide detailed performance reports with actionable insights to leadership.

Requirements

• 3-5 years of experience in paid ad campaign management and social media.
• Proven track record of optimizing for ROAS and lead generation.
• Experience working with US-based businesses is required.
• Strong written and verbal English communication skills.
• Ability to work 40 hours per week in Central Time.

Nice to have

• Previous experience in marketing for law firms.

Culture & Benefits

• Fully remote work environment.
• Opportunity to make a measurable impact on a fast-growing business.
• Performance-focused culture with a focus on professional and personal fulfillment.