Product Marketing Manager (Adtech)

TL;DR

Product Marketing Manager (Adtech): Tailoring global product marketing strategy for UK and international markets with an accent on GTM execution, sales enablement, and regional narratives. Focus on translating complex platform capabilities into compelling storytelling and providing commercial support for high-priority sales opportunities.

Location: Hybrid (London, UK)

Company

hirify.global is an adtech company providing a global platform for location-based advertising and audience insights.

What you will do

• Execute and adapt global GTM strategies to fit the specific needs of UK and international markets.
• Translate complex platform capabilities into regionally relevant narratives, use cases, and compelling storytelling.
• Partner with sales on high-priority client and agency opportunities, leading discovery and building bespoke pitch materials.
• Deliver training and act as the primary resource to ensure international teams are fluent in product narratives.
• Provide localized competitive insights and surface regional market trends to inform global product strategy.
• Collaborate cross-functionally with product, sales, insights, and design teams to execute global initiatives.

Requirements

• 3-5+ years of experience in product marketing.
• Adtech experience strongly preferred.
• Strong understanding of programmatic advertising, DSPs, and omnichannel advertising.
• Proven experience supporting sales cycles and creating high-quality client-facing materials.
• Strong communication and presentation skills with the ability to manage stakeholders in a fast-paced environment.
• Must be located in London, UK for a hybrid work arrangement.