Head of Growth (Edtech)

TL;DR

Head of Growth (Edtech): Driving acquisition, activation, and revenue for Unlearn.dev with an accent on product positioning, lifecycle marketing, and B2B growth exploration. Focus on building scalable growth engines, optimizing conversion funnels, and leveraging AI to multiply marketing efficiency.

Location: Remote (any location); preference for South Africa, Argentina, Colombia, Brazil, or Chile

Company

hirify.global is the creator of popular learning platforms including Unlearn.dev, Certificates.dev, and Vue School, focusing on certifications and education for modern web developers.

What you will do

• Build and scale growth engines leveraging email, SEO, and content strategies.
• Own and manage the CRM with approximately 500,000 contacts using Customer.io.
• Execute go-to-market strategies and lead product launches.
• Optimize conversion funnels, landing pages, and customer lifecycle journeys.
• Manage analytics, attribution, and ARR reporting to track growth.
• Collaborate asynchronously with developers and designers to turn strategy into execution.

Requirements

• 5+ years of experience in growth or product marketing within SaaS, tech, or ed-tech.
• Master-level experience in email and lifecycle marketing.
• Proven track record of ownership over revenue growth.
• Strong skills in product launches, attribution, and CRO.
• Ability to produce high-converting copy for emails and web pages.
• Excellent async communication skills (Slack, Notion, Loom).

Nice to have

• Experience working with a developer audience.
• Proficiency in SEO.
• Previous experience in the EdTech industry.

Culture & Benefits

• High level of autonomy and ownership, acting as the primary marketer for the team.
• Full-time remote work with flexible hours.
• Flexible paid time off and paid local bank holidays.
• Budget for equipment, professional training, and conferences.
• Opportunity to work within a small, talented, and globally distributed team.