Content Marketing Specialist (Fintech)

TL;DR

Content Marketing Specialist (Fintech): Creating and executing integrated marketing initiatives for fraud detection and financial crime solutions with an accent on translating complex technical capabilities into value-focused narratives. Focus on optimizing content for digital performance, SEO, and driving the adoption of AI-powered content workflows.

Location: Onsite in St. John's, Canada

Company

hirify.global Verafin provides advanced fraud detection and financial crime solutions to a global audience.

What you will do

• Create and edit marketing assets including campaign messaging, web content, and thought leadership tailored to the buyer journey.
• Collaborate with product and sales teams to translate technical capabilities into clear, value-driven narratives.
• Optimize digital content using SEO best practices and manage social media programs across organic and paid channels.
• Contribute to integrated campaign planning to support demand generation and brand building.
• Monitor financial crime and compliance trends to keep messaging accurate and relevant.
• Implement and drive the adoption of AI-powered tools to improve content production efficiency.

Requirements

• Bachelor's degree in Marketing, Communications, or a related field.
• 4+ years of professional experience in writing, editing, and proofreading marketing copy.
• Exceptional command of English grammar, punctuation, and writing mechanics.
• Strong organizational skills and ability to prioritize multiple projects in a results-driven environment.
• Proven experience collaborating with cross-functional stakeholders.

Culture & Benefits

• Equal opportunity employer promoting diversity and inclusion.
• Reasonable accommodations provided for individuals with disabilities during the application and employment process.
• Fast-paced environment focusing on innovation in financial crime prevention.