Content Marketing Manager (SaaS)
ΠΡΡΡ & Π‘ΠΎΠΏΡΠΎΠ²ΠΎΠ΄
ΠΠ»Ρ ΠΌΡΡΡΠ° Ρ ΡΡΠΎΠΉ Π²Π°ΠΊΠ°Π½ΡΠΈΠ΅ΠΉ Π½ΡΠΆΠ΅Π½ Plus
ΠΠΏΠΈΡΠ°Π½ΠΈΠ΅ Π²Π°ΠΊΠ°Π½ΡΠΈΠΈ
TL;DR
Content Marketing Manager (SaaS): Developing data-driven B2B content and strategic storytelling to drive traffic and lead generation with an accent on whitepapers, blogs, and multi-channel content distribution. Focus on executing a data-informed content calendar and aligning storytelling with business development goals to compete against larger market players.
Location: Remote (Must be based in the USA; preference for candidates in North Carolina)
Company
helps enterprise marketers maximize media value through better control of marketing and data operations via a unified platform.
What you will do
- Create research-driven B2B content including whitepapers, blogs, webinars, and social media posts.
- Act as the strategic storyteller to capture the brand voice and differentiate the company from larger competitors.
- Develop and execute a content strategy and calendar aligned with lead generation and growth goals.
- Monitor content performance and provide data-informed analysis and proactive recommendations.
- Identify content opportunities from industry news and align them with software platform benefits.
Requirements
- Must be based in the USA.
- 3+ years of experience in B2B content marketing, preferably within a small to medium-sized software or technology company.
- Proficiency in PowerPoint, LinkedIn, event platforms (e.g., ON24), and CRM or Marketing Automation platforms.
- Strong written and verbal communication skills.
- Ability to work independently as a self-starter in a fast-paced international environment.
Nice to have
- Experience with HubSpot.
- Global professional experience.
Culture & Benefits
- Remote/telecommute work arrangement.
- Values-driven culture emphasizing ownership, expertise, and mutual team support.
- Opportunity to work in a fast-paced international environment.
ΠΡΠ΄ΡΡΠ΅ ΠΎΡΡΠΎΡΠΎΠΆΠ½Ρ: Π΅ΡΠ»ΠΈ ΡΠ°Π±ΠΎΡΠΎΠ΄Π°ΡΠ΅Π»Ρ ΠΏΡΠΎΡΠΈΡ Π²ΠΎΠΉΡΠΈ Π² ΠΈΡ ΡΠΈΡΡΠ΅ΠΌΡ, ΠΈΡΠΏΠΎΠ»ΡΠ·ΡΡ iCloud/Google, ΠΏΡΠΈΡΠ»Π°ΡΡ ΠΊΠΎΠ΄/ΠΏΠ°ΡΠΎΠ»Ρ, Π·Π°ΠΏΡΡΡΠΈΡΡ ΠΊΠΎΠ΄/ΠΠ, Π½Π΅ Π΄Π΅Π»Π°ΠΉΡΠ΅ ΡΡΠΎΠ³ΠΎ - ΡΡΠΎ ΠΌΠΎΡΠ΅Π½Π½ΠΈΠΊΠΈ. ΠΠ±ΡΠ·Π°ΡΠ΅Π»ΡΠ½ΠΎ ΠΆΠΌΠΈΡΠ΅ "ΠΠΎΠΆΠ°Π»ΠΎΠ²Π°ΡΡΡΡ" ΠΈΠ»ΠΈ ΠΏΠΈΡΠΈΡΠ΅ Π² ΠΏΠΎΠ΄Π΄Π΅ΡΠΆΠΊΡ. ΠΠΎΠ΄ΡΠΎΠ±Π½Π΅Π΅ Π² Π³Π°ΠΉΠ΄Π΅ β