B2B Marketing - ANZ

TL;DR

B2B Marketing - ANZ (AI SaaS): Drive Oceania B2B growth strategy owning full funnel from lead gen to conversion with an accent on outbound sequences, events, campaigns, and performance analysis. Focus on setting up complex outbound to enterprise decision-makers, organizing high-impact events and webinars, and optimizing ABM retargeting for pipeline growth.

Location: Remote from anywhere in Australia

Company

AI research and product company building voice AI platforms for businesses, creators, and developers, serving millions of users and enterprises like Deutsche Telekom and Meta.

What you will do

• Own full-funnel B2B growth strategy for Oceania, hitting pipeline targets from lead gen to conversion.
• Set up, manage, and optimize complex outbound sequences targeting enterprise decision-makers.
• Plan and execute high-impact events, webinars, and trade shows end-to-end.
• Collaborate on performance retargeting and ABM, analyzing data to identify what works.
• Create sales collateral, thought leadership content, and regional messaging.
• Manage vendors and local partnerships for sponsorships.

Requirements

• The "Owner" Mentality: Proven track record delivering projects end-to-end with full accountability.
• Entrepreneurial Drive: Experience founding a company, early-stage startup, or high-engagement side projects.
• Chaos Compatibility: Thrive in fast-paced environments handling multiple complex workstreams.
• Broad knowledge of performance marketing, data analysis, campaign execution, and event organization.
• Bias toward action as a self-starter who experiments and scales independently.
• Strategic instincts to understand customers and craft resonant market positioning.

Nice to have

• B2B SaaS marketing experience.
• SEO and content strategy expertise.
• Design skills (Figma/Adobe Suite).
• Experience with AI-native workflows.

Culture & Benefits

• High-velocity environment with rapid experimentation, lean autonomous teams, and minimal bureaucracy.
• Impact-focused: no job titles, AI-first across all functions, excellence everywhere.
• Global team prioritizing talent over location.
• Learning & development stipend, social travel stipend for meetups, annual company offsite.
• Monthly co-working stipend if not near hubs.
• Growth paths with opportunities to drive impact beyond your role.