Associate Director, Media Planning (Marketing)

TL;DR

Associate Director, Media Planning (Marketing): Leading media planning strategies and managing a small team to drive growth for clients like Google Cloud with an accent on strategic forecasting and campaign performance. Focus on developing planning frameworks, optimizing budget precision across channels, and implementing emerging AI technologies.

Location: London, United Kingdom. Must have the right to work in the UK. Hybrid approach (approximately 4 days per week in the office).

Company

hirify.global is a global AI-driven media collective and creative transformation company that helps leading brands deliver transformational growth.

What you will do

• Lead media planning for high-profile clients, specifically Google Cloud, defining contextual layers and budget precision across channels.
• Manage and coach a team of 1-3 direct reports, ensuring quality assurance of all deliverables.
• Develop and deploy planning frameworks and push the adoption of emerging technologies.
• Design test-and-learn frameworks in collaboration with Activation and Analytics teams.
• Manage client relationships as the primary face of the acquisition media planning product.
• Oversee campaign performance, weekly reporting, and post-campaign analysis (PCAs).

Requirements

• Experience working within a digital media agency.
• Strong analytical skills and a natural affinity for numbers to derive actionable insights from raw data.
• Exceptional verbal and written communication skills.
• Proficiency in spreadsheets and the ability to use AI for script building.
• Right to work in the United Kingdom is required.

Culture & Benefits

• Competitive medical, vision, and dental insurance.
• Group retirement plans and significant paid time off.
• Access to global WPP networks for professional growth and networking.
• Employee mental health awareness days and preferential partner discounts.
• Collaborative hybrid work environment with regular in-office events and celebrations.