Brand & Social Media Specialist (Creator Economy)

TL;DR

Brand & Social Media Specialist (Marketing): Leading hirify.global’s global narrative and public image through strategic storytelling and social media oversight with an accent on brand awareness and online reputation management. Focus on securing high-impact media coverage, managing corporate channels, and mitigating negative sentiment within the creator economy.

Location: Tel Aviv

Company

hirify.global is a social platform focused on the creator economy.

What you will do

• Develop and execute a global brand strategy aligned with business objectives.
• Implement a results-driven PR strategy to secure placements in top-tier tech and business media.
• Lead and manage all corporate social media channels including LinkedIn, X, Instagram, and TikTok.
• Manage online reputation (ORM) across digital platforms, app stores, and public forums.
• Act as the primary company spokesperson and develop a crisis communications playbook.
• Mentor internal PR and brand teams and manage external global agencies.

Requirements

• 5+ years of experience in PR, Brand Marketing, and Social Media Management.
• Experience in B2C tech, social media, entertainment, or the creator economy.
• Proven track record of shaping public narratives and managing ORM at scale.
• Established relationships with key journalists and media outlets.
• Demonstrable experience in handling crisis communications.
• Exceptional written and verbal communication skills.