Mobile Games Ads Creative Director

TL;DR

Mobile Games Ads Creative Director: Lead the creative vision and execution of high-impact video advertising campaigns for mobile games with an accent on performance-driven formats and data-informed storytelling. Focus on defining strategies, managing production pipelines, analyzing metrics like hook rates and conversions, and iterating for optimal campaign results.

Location: Hungary (Remote)

Company

High-growth mobile game studio with global reach and innovative team culture.

What you will do

• Define and execute creative strategies for video ads including gameplay edits, trailers, and experimental formats.
• Lead a team of video editors to deliver high-volume, high-quality creative assets.
• Collaborate with user acquisition teams to analyze performance metrics and optimize campaigns.
• Monitor trends on platforms like TikTok and Meta, and conduct competitive analysis.
• Ensure brand consistency while experimenting within short-form video constraints.

Requirements

• 5+ years in mobile gaming, performance marketing, or digital advertising agencies.
• Proven track record of ad creatives driving installs and performance results.
• Strong understanding of short-form video dynamics, especially initial user attention capture.
• Proficiency with Adobe After Effects and Premiere Pro; Unity or Unreal familiarity is a plus.
• Ability to balance data insights with creative risks in fast-paced environments.
• Excellent leadership, communication, and project management skills.

Culture & Benefits

• Competitive salary aligned with experience and performance.
• Flexible remote-friendly work environment.
• Comprehensive health and wellness benefits.
• Access to cutting-edge creative tools and resources.
• Collaborative culture focused on experimentation and impact.