Mobile Games Ads Creative Director

TL;DR

Mobile Games Ads Creative Director (Mobile Gaming): Lead the creative vision and execution of high-impact video advertising campaigns for a mobile game with an accent on diverse formats like gameplay edits, cinematic trailers, and experimental concepts. Focus on transforming player insights and performance metrics into optimized creatives, managing production pipelines, and ensuring brand consistency while experimenting boldly.

Location: France, Remote

Company

High-growth mobile game studio with global reach and innovative team culture.

What you will do

• Define and execute comprehensive creative strategy for video ads across various formats.
• Lead and manage a team of video editors for high-quality, high-volume assets.
• Collaborate with user acquisition teams to analyze metrics and optimize campaigns.
• Monitor industry trends on platforms like TikTok and Meta for competitive edge.
• Conduct competitive analysis to identify winning patterns and opportunities.
• Ensure brand consistency with bold experimentation in short-form videos.

Requirements

• 5+ years in mobile gaming, performance marketing, or digital advertising agency.
• Proven track record of ad creatives driving installs and performance.
• Strong understanding of short-form video dynamics and user attention hooks.
• Proficiency with Adobe After Effects and Premiere Pro; Unity/Unreal a plus.
• Balance data insights with creative instincts in fast-paced environment.
• Excellent leadership, communication, and project management skills.

Culture & Benefits

• Competitive salary aligned with experience and performance.
• Flexible remote-friendly work environment.
• Comprehensive health and wellness benefits.
• Work on high-growth mobile game with global reach.
• Access to cutting-edge creative tools and resources.
• Collaborative culture focused on experimentation and impact.