Product Marketing Lead (AI)

TL;DR

Product Marketing Lead (AI): Create core product narrative frameworks that sales, marketing, and product teams rally around and translate complex technical capabilities into clear value stories with an accent on market insights, customer feedback, and competitive context. Focus on leading product launches, influencing roadmap discussions, and aligning go-to-market stakeholders.

Location: London, GB (hybrid)

Company

Building an all-in-one AI platform to help teams automate routine tasks and do their best work.

What you will do

• Partner with product teams to shape market introductions of upcoming capabilities
• Gather market insights and customer feedback to inform messaging and launch priorities
• Collaborate with sales and go-to-market teams for alignment on product stories and adoption goals
• Influence product roadmap with market perspective on customer needs and differentiation
• Work with brand, content, and design to amplify narratives across channels
• Define strategies for self-service and product-led growth audiences
• Create launch assets and playbooks for sales and customer success

Requirements

• 5+ years in product marketing
• Strong background in B2B/B2C product marketing in software/technology
• Proven ability to create positioning and messaging for technical products
• Track record of leading successful product/feature launches
• Experience working cross-functionally with product, sales, marketing, and design
• Interest in and understanding of AI, with hands-on exposure preferred

Nice to have

• Familiarity with self-service, PLG, or user adoption motions
• Startup or emerging company experience

Culture & Benefits

• Professional growth through events, training, conferences, and books
• Team buildings, parties, games, food coupons, and gifts
• Additional paid leave for illness or special occasions
• Flexible working hours