Growth Lead (Fintech)

TL;DR

Growth Lead (Fintech): Driving user acquisition and lead generation through innovative, data-driven marketing strategies and technical implementation with an accent on marketing funnel optimization and CRO. Focus on leveraging coding skills to build creative tracking solutions, automating personalized email campaigns, and maximizing ROI across digital marketing channels.

Location: Must be based in the US

Company

hirify.global is a prime dealer platform uniting liquidity from multiple exchanges into a single workflow, providing traders with best execution and high capital efficiency.

What you will do

• Develop and execute growth hacking strategies to drive acquisition and lead generation.
• Conduct data analysis and market research to identify trends and growth opportunities.
• Collaborate with cross-functional teams to optimize marketing funnels, CRO, and UX.
• Plan, execute, and monitor digital marketing campaigns to maximize ROI.
• Implement tracking codes and integrate marketing technologies using technical and coding skills.
• Monitor and report on key performance indicators for stakeholders.

Requirements

• Location: Must be based in the US
• 3+ years of experience in growth, marketing, or product roles.
• Strong experience with A/B testing, data analysis, and conversion rate optimization.
• Proficiency in marketing automation tools, CRM systems, and analytics platforms.
• Extensive experience with dynamic, behavior-based email marketing campaigns.
• Deep understanding of digital marketing channels including SEO and PPC.

Culture & Benefits

• Exposure to high-scale fintech and crypto trading platforms.
• Collaborative and fast-paced environment.
• Commitment to diversity and equal opportunity employment.
• Opportunity to work on innovative, data-driven growth challenges.