Product Marketing Specialist (SaaS)

TL;DR

Product Marketing Specialist (SaaS): Driving product launch strategies and go-to-market initiatives for cloud-managed video solutions with an accent on product positioning, content creation, and sales enablement. Focus on synthesizing complex technical specs into meaningful customer benefits and leveraging data to optimize product adoption.

Location: Must be based in or able to commute to Liberty Lake, WA (Hybrid)

Salary: $25–$35 per hour ($52k–$72.8k annualized base)

Company

A subsidiary of Alarm.com, providing cloud-managed video security, business intelligence, and loss prevention solutions for various sectors globally.

What you will do

• Develop product positioning, messaging, and sales enablement tools to drive successful product launches.
• Formulate and execute go-to-market strategies based on market trends, competitive intelligence, and customer data.
• Translate technical software specifications into compelling benefits for target audiences.
• Act as the internal champion for the Voice of the Customer to influence future product positioning.
• Collaborate cross-functionally with product management, sales, and channel marketing to deliver key assets.
• Manage internal review processes to ensure delivery dates and launch milestones are met.

Requirements

• 3-5 years of related product marketing experience, preferably in a technology company.
• Bachelor’s Degree in Marketing, Communications, Business Administration, or related field.
• Extensive writing experience in crafting positioning and marketing content.
• Proficiency in graphic design tools including PowerPoint, InDesign, and Photoshop.
• Analytical aptitude with a data-driven approach to marketing decision-making.
• Work authorization: No sponsorship available for this position.

Nice to have

• Experience utilizing AI tools to improve marketing output and predictive analysis.
• Previous experience working within channel-based sales environments.

Culture & Benefits

• Comprehensive medical, dental, and vision benefits starting day one.
• Annual discretionary bonus and discounted employee stock purchase plan.
• 401k plan with up to $5,000 annual company match.
• 15 days of paid vacation plus paid sick and wellness time.
• Educational assistance program for degree and non-degree support.
• Generous equipment program including free security systems for employees.