Senior Manager, Content Marketing

TL;DR

Senior Manager, Content Marketing (SaaS): Leading content strategy and execution to drive demand and growth for IT infrastructure solutions with an accent on data-driven decision making and SEO excellence. Focus on building editorial strategy, managing a creative team, and aligning content performance with pipeline business goals.

Location: Must be based in Canada or the US

Salary: $125k–$150k CAD

Company

hirify.global is a leading global provider of comprehensive IT infrastructure and security management solutions for MSPs and internal IT teams, powered by advanced AI technologies.

What you will do

• Develop and execute a data-driven content strategy that supports the full marketing funnel.
• Define KPIs and track content performance to deliver actionable insights and growth recommendations.
• Lead and mentor a small team of writers, providing clear direction and professional development.
• Partner with demand generation and marketing operations to link content impact to revenue pipeline.
• Optimize content for SEO and EEAT best practices to improve organic reach.
• Build and refine scalable processes to ensure content consistency and speed.

Requirements

• 7+ years of experience in content marketing, specifically within B2B or SaaS environments.
• Must be based in Canada or the United States.
• Proven expertise in SEO strategy and content optimization techniques.
• Strong analytical mindset with experience using tools like Google Analytics, SEMRush, or Ahrefs.
• Demonstrated experience in mentoring or managing editorial teams.
• Exceptional writing, editing, and strategic planning skills.

Culture & Benefits

• High-growth environment within a global organization backed by leading private equity.
• Opportunity to influence global content strategy for a widely used IT management platform.
• Focus on professional development and team leadership mentorship.
• Standard employee benefits package.
• Collaborative environment focused on delivering high-impact business outcomes.