Head Of B2B Growth Marketing (ABM)

TL;DR

Head of B2B Growth Marketing & ABM (SaaS): Building and scaling a high-performing ABM and growth engine for an enterprise integration platform with an accent on demand generation, funnel optimization, and sales alignment. Focus on designing repeatable, data-driven workflows, leveraging AI, and transforming the company's GTM strategy to compete with major market incumbents.

Location: Must be based in or willing to relocate to Sweden, Finland, or the Netherlands.

Compensation: €6,500–€7,500/month

Company

hirify.global is a fast-growing European provider of enterprise integration and automation platforms, recognized in the Gartner Magic Quadrant.

What you will do

• Design and scale ABM strategies across industries and ICP tiers.
• Manage paid media strategy with a focus on pipeline and conversion rather than just traffic.
• Own website messaging, customer journeys, and CRO.
• Collaborate with RevOps to build intent-driven outbound workflows for the sales team.
• Analyze marketing performance to understand influence across the buyer journey.
• Lead a junior performance marketer and manage external marketing agencies.

Requirements

• 7+ years of experience in B2B SaaS growth, demand generation, or ABM roles.
• Must be located in or willing to relocate to Sweden, Finland, or the Netherlands.
• Strong background in ABM and deep alignment with sales teams.
• Proven ability to drive pipeline and revenue impact in technical markets.
• Hands-on experience with paid media, CRO, and funnel optimization.
• Experience using HubSpot or equivalent marketing stacks.

Nice to have

• Experience in iPaaS, API, or automation industries.
• Familiarity with AEO and experimentation at scale.
• Experience integrating AI into marketing workflows.

Culture & Benefits

• Flexible, hybrid working environment.
• High-trust, low-hierarchy culture with strong product-market fit.
• Real ownership over growth strategies and GTM execution.
• Direct collaboration with an experienced Fractional CMO and leadership team.

Hiring process

• Four discussions including meetings with the People Integrator, Fractional CMO, Marketing team, and CRO.
• Case study and reference checks.