Marketing Operations Manager (SaaS)

TL;DR

Marketing Operations Manager (SaaS): Leading core marketing processes and infrastructure management with an accent on lead lifecycle governance, marketing-to-SDR handoff, and data hygiene. Focus on building scalable systems, optimizing the HubSpot-to-Salesforce stack, and leveraging data to drive go-to-market performance.

Location: Hybrid model, must be based in or near Paris, London, or Montpellier.

Company

hirify.global is a B Corp technology company mapping climate and ESG data across entire businesses to reduce carbon emissions and build resilience to global challenges.

What you will do

• Standardize and enforce lead lifecycle definitions and routing logic across all GTM motions.
• Manage the end-to-end marketing-to-SDR handoff, including SLA implementation and speed-to-lead monitoring.
• Oversee marketing data quality, enrichment, and hygiene, ensuring seamless HubSpot-to-Salesforce data synchronization.
• Maintain the HubSpot operational foundation, including property management, automation standards, and segmentation.
• Drive funnel performance analysis to identify optimization opportunities and support revenue goals.
• Utilize AI tools to accelerate workflows, improve decision-making, and enhance team productivity.

Requirements

• 4 to 8 years of experience in Marketing Operations or Revenue Operations within B2B SaaS.
• Strong hands-on expertise in HubSpot Marketing Hub Enterprise, including data architecture.
• Proven track record in defining MQL/SQL lifecycles and implementing SLA-based handoffs.
• Solid working knowledge of Salesforce integrations, field mapping, and sync behaviors.
• Analytical mindset with the ability to identify funnel bottlenecks and implement durable process fixes.
• Must be able to work in a hybrid capacity near Paris, London, or Montpellier.

Culture & Benefits

• B Corp certified organization committed to social and environmental impact.
• Hybrid work model designed to balance professional collaboration with personal flexibility.
• Opportunity to work at an early-stage company and shape internal processes from the ground up.
• Environment that promotes AI-driven experimentation and continuous learning.
• Collaborative cross-functional culture working closely with RevOps, Demand Gen, and leadership teams.