Ua Manager (Igaming)

TL;DR

UA Manager (Igaming): Designing, building, leading, and optimizing user acquisition campaigns for mobile games with an accent on media buying channels and performance analysis. Focus on improving campaign efficiency using measurement tools and providing creative copy suggestions.

Location: Barcelona, Spain

Company

hirify.global focuses on encouraging innovation, teamwork, and high performance in the gaming landscape.

What you will do

• Design, build, lead, and optimize user acquisition (UA) campaigns for mobile games.
• Manage media buying channels, including Meta, TikTok, Snapchat, Google and DSPs, Brand, and re-targeting channels.
• Conduct detailed performance analyses and run A/B tests on creative and targeting strategies.
• Collaborate with cross-functional teams to ensure flawless execution of marketing initiatives.
• Develop and analyze critical metrics to measure the success of marketing efforts.

Requirements

• 2+ years of experience in mobile user acquisition, with a strong preference for gaming industry experience.
• Outstanding Excel skills, including proficiency with Pivot Tables, VLOOKUP, and calculated formulas.
• Experience working with measurement partners and tools.
• Highly analytical and self-motivated, with a data-driven approach and creative thinking.
• Strong written and spoken English communication skills.
• Candidates must be authorized to work in the job posting location for this position on a full-time basis without the need for current or future visa sponsorship.

Culture & Benefits

• Part of the Aristocrat family, sharing their mission of bringing joy to life through the power of play.
• Opportunity to elevate careers and grow alongside the company.
• Fostering an inclusive culture, where people are encouraged to be their very best, every day.