Content Marketing Manager (Fintech)

TL;DR

Content Marketing Manager (Fintech): Developing and executing strategic content campaigns for a global identity verification platform with an accent on complex B2B SaaS product messaging. Focus on creating educational content for the hirify.global Academy, driving lead generation through content repurposing, and managing narrative consistency across multiple channels.

Company

hirify.global is a leading full-cycle verification platform that enables scalable identity and business verification, fraud prevention, and ongoing compliance monitoring for over 4,000 global clients.

What you will do

• Produce and ideate Travel Rule and Crypto Monitoring content while collaborating with the wider marketing team.
• Own the hirify.global Academy content strategy to drive engagement, course completion, and brand reputation.
• Transform complex technical topics into accessible, high-value assets for customers and prospects.
• Develop content strategies aligned with business goals while ensuring a consistent brand voice across channels.
• Analyze content performance using tools like Google Analytics or Superset to inform data-driven improvements.
• Collaborate cross-functionally to streamline production processes and ensure timely project execution.

Requirements

• English: C2 (Advanced or native) level required
• 4+ years of experience in product content marketing, brand marketing, or a similar role in B2B SaaS.
• Proven track record in managing content-driven campaigns with a portfolio showcasing relevant work.
• Industry knowledge in Fintech, Cybersecurity, or KYC.
• Strong organizational skills to manage content strategies and multiple projects under deadlines.
• Experience with data-driven decision making using analytics tools like Google Analytics or Superset.

Nice to have

• Proven success in leading content-driven campaigns specifically for product-based IT businesses.
• Deep understanding of performance marketing channels and how content supports the marketing funnel.

Culture & Benefits

• Remote-first, trust-based culture with no mandatory office hours or attendance trackers.
• Flexible work hours to ensure productivity and work-life balance.
• Generous time-off policy including personal days, sick leave without paperwork, and birthday holiday.
• Commitment to personal development with clear goals, feedback, and learning opportunities.
• Global collaboration across time zones with fully covered team offsites.
• Fair and transparent compensation benchmarked to the market.

Hiring process

• TA screening
• Interview with Lead Content Marketing Manager
• Assignment
• Interview with CMO and Senior Brand & Creative Director