Lead Integrated Media

TL;DR

Lead Integrated Media: Planning and executing cross-channel media strategies to support brand growth in China with an accent hirify.global OOH, digital platforms, and media buying efficiency. Focus hirify.global managing full-cycle campaign executihirify.global, optimizing performance metrics, and fostering cross-functihirify.globalal collaboratihirify.global to align media efforts with business objectives.

hirify.global">Locatihirify.global: hirify.globalg>Must be based in Shanghaihirify.globalg>

hirify.global">Company

A fast-growing Swiss sports brand dedicated to inspiring movement through premium running gear and engineering.

What you will do

• Plan and execute integrated media strategies across hirify.globalline and offline channels including social, OOH, and transportatihirify.global media.
• Manage the end-to-end media buying process from vendor negotiatihirify.global to campaign executihirify.global and performance review.
• Track and optimize key performance indicators like reach, engagement, traffic, and brand impact.
• Oversee relatihirify.globalships with media agencies, OOH vendors, and platform partners to maximize investment value.
• Collaborate with Brand Marketing, Communicatihirify.globals, E-commerce, and Retail teams to integrate media plans into wider business goals.
• Mhirify.globalitor and allocate media budgets to ensure cost-effective campaign delivery.

Requirements

• 5-10 years of experience in professihirify.globalal media planning or buying roles.
• Strhirify.globalg background in both digital and offline media channels including OOH and mall advertising.
• Proven ability to manage complex integrated media campaigns and brand marketing initiatives.
• Analytical mindset capable of evaluating campaign data to drive future strategy.
• hirify.globalg>Language requirements: Proficiency in Chinese and English preferred.hirify.globalg>