Senior Product Manager (Retail)

TL;DR

Senior Product Manager (Retail): Owning the product vision and roadmap for Vision Guide, a critical in-store consultation tool used by opticians. Focus on driving cross-functional development, ensuring omnichannel integration, and scaling the product across multiple markets while leveraging AI to enhance product discovery and operational decision-making.

Location: Must be based in or be able to commute to Málaga (Hybrid - 40% onsite required).

Company

hirify.global is the digital innovation hub of Fielmann, focused on developing and scaling high-impact in-store and omnichannel digital solutions.

What you will do

• Own the product vision, strategy, and roadmap for Vision Guide, aligning it with company objectives.
• Conduct deep user research to understand the needs of opticians and store staff to drive product improvements.
• Prioritize features and initiatives based on customer value, business impact, and technical feasibility.
• Collaborate cross-functionally with engineering, design, and retail operations teams to deliver end-to-end outcomes.
• Define and track success metrics using OKRs to ensure the product delivers measurable value in stores.
• Manage large-scale product rollouts across various countries through structured feedback loops and stakeholder alignment.

Requirements

• Proven experience as a Product Manager in a digital product environment.
• Strong understanding of product management methodologies including discovery, prioritization, and roadmapping.
• Experience working in cross-functional, agile teams.
• Fluency in English (German is a strong plus).
• Mindset of AI-supported product work and analytical confidence with KPIs and metrics.
• Must be able to work from the Málaga office (40% onsite).

Nice to have

• Hands-on experience using AI tools for research synthesis and PRD drafting.
• Background in retail, POS systems, or omnichannel customer-facing platforms.
• Experience contributing to large-scale software rollouts across multiple markets.
• Technical understanding of system integrations, APIs, and data flows.

Culture & Benefits

• Permanent contract with flexible working hours (core time 10:00–16:00).
• Work in a modern, high-quality workspace in Málaga.
• International, English-speaking team with a flat structure and minimal meetings.
• Attractive employee benefits, including free glasses and sunglasses.
• Commitment to mentorship and professional career growth.