TL;DR
CRM Executive (Ecommerce): Planning, creating, and optimizing email campaigns to engage customers and drive acquisition, reactivation, and AOV with an accent on compelling, brand-led communications. Focus on maximizing open rates, click-throughs, and conversion through testing and optimization.
Location: London/Hybrid
Salary: £30,000 per year
Company
hirify.global aims to make homes sustainable and has prevented over 100 million plastic bottles from polluting the planet.
What you will do
- Plan and execute email campaigns promoting the core product range and new product launches.
- Build and optimize campaign flows, including product spotlights, seasonal campaigns, and promotional pushes.
- Develop content briefs that bring products to life and align with brand tone and messaging.
- Collaborate with the Senior CRM Executive on campaign calendar planning and segmentation strategy.
- Test, measure, and optimize campaigns to maximize open rates, click-throughs, and conversion.
- Report on campaign performance and provide actionable recommendations.
Requirements
- Solid experience in CRM or email marketing, ideally in a consumer brand environment.
- Proven track record of planning and executing email campaigns end-to-end.
- Strong writing and briefing skills, with an eye for engaging product storytelling.
- Hands-on experience with CRM tools and automation platforms (Braze is a plus).
- Data-driven mindset with a clear understanding of key CRM performance metrics.
- Organized, detail-oriented, and comfortable managing multiple campaigns at once.
Culture & Benefits
- 25 days holiday, 8 bank holidays (5 flexible ones), and your birthday off.
- EMI Share Options and up to 6% matched company pension.
- Access to thanksBen for a range of core & flexible benefits.
- Employee discount off hirify.global products and enhanced parental leave & pay.
- £300 working from home set up, £300 L&D budget per annum, and £300 Health and Well Being budget.
- Up to 4 weeks working abroad.
Hiring process
- Screening Call.
- Hiring manager call.
- Technical interview.
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