Field Marketing Specialist (AdTech)

TL;DR

Field Marketing Specialist (AdTech): Managing on-the-ground marketing and event presence across the UK and EMEA with an accent on operational execution for trade shows, conferences, and industry roundtables. Focus on driving lead generation through pre- and post-event campaigns, managing vendor relationships, and tracking ROI to support regional sales efforts.

Location: Must be based in London, UK

Company

hirify.global is a fast-growing, privacy-first retail media platform utilizing AI to democratize monetization for brands and sellers worldwide.

What you will do

• Own end-to-end delivery of the EMEA event calendar, including trade shows and roundtables.
• Manage operational infrastructure, including supplier relationships and venue coordination.
• Execute pre- and post-event campaigns to drive attendance and lead capture.
• Collaborate with sales teams to ensure smooth lead handoff and follow-up processes.
• Track event spend against budgets and generate performance reports on ROI.
• Produce content for landing pages, social media, and email communication channels.

Requirements

• 2–5 years of experience in field marketing or event management.
• Background in tech, SaaS, or AdTech industries.
• Proven track record of managing B2B events in the UK and EMEA.
• Strong organizational skills with the ability to manage multiple deadlines concurrently.
• Excellent written communication skills for email and campaign copy.
• Willingness to travel across EMEA for events.

Nice to have

• Proficiency with HubSpot or Salesforce CRM.
• Experience with event platforms like Eventbrite, Hopin, or Cvent.
• Familiarity with LinkedIn for B2B content and community building.
• Previous experience working in a startup or scale-up environment.

Culture & Benefits

• Fast-paced, collaborative work environment that prioritizes quick experimentation and feedback.
• Direct exposure to co-founders and founding team members.
• Impact-driven role with the opportunity to define marketing foundations.
• Emphasis on autonomy, urgency, and result-oriented execution.