Website Product Manager (SaaS)

TL;DR

Website Product Manager (SaaS): Owning the strategy and continuous evolution of the company website as a primary growth engine with an accent on pipeline generation, enterprise credibility, and product education. Focus on conversion optimization, SEO strategy, and technical platform ownership.

Location: Hybrid work options in Munich.

Company

hirify.global develops Software-as-a-Service solutions that help global companies ensure transparency, efficiency, and trust across their entire value chain.

What you will do

• Define the long-term website strategy aligned with pipeline and revenue objectives.
• Design and run conversion optimization experiments to improve visitor-to-lead and lead-to-pipeline conversion rates.
• Own SEO strategy and execution to improve domain authority, organic traffic, and search visibility.
• Design clear and intuitive information architecture to optimize navigation and content hierarchy.
• Own the Ibexa CMS platform, managing external web development and design agencies.
• Establish dashboards and reporting across key performance metrics using GA4, HubSpot, and SEO tools.

Requirements

• 6–10+ years experience managing B2B SaaS websites.
• Proven experience treating websites as growth and pipeline engines.
• Strong background in conversion optimization and growth experimentation.
• Deep understanding of SEO and organic traffic strategies.
• Experience managing CMS platforms (Ibexa, WordPress, Craft, or similar).
• Strong analytical mindset with experience using GA4, HubSpot, and SEO tools.

Culture & Benefits

• A purpose-driven mission tackling complex sustainability challenges alongside global industry pioneers.
• Room for creativity through collaborative teamwork and an open communication culture.
• Flexibility and team bonding with hybrid work options.
• Sustainable mobility options, promoting eco-friendly commuting solutions.
• Fun team events and outings with global teams.
• Inspiring working environment in Munich.