Associate Director, Analytics (AdTech)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
TL;DR
Associate Director, Analytics (AdTech): Leading data-driven strategy and measurement initiatives for a diverse product portfolio with an accent on statistical analysis, digital advertising ecosystems, and AI innovation. Focus on synthesizing complex data into actionable stories, driving roadmaps, and mentoring analytical teams to deliver high-impact marketing recommendations.
Location: Must be based in Singapore, hybrid work model requiring office attendance approximately four days per week.
Company
is an AI-driven media operating unit of WPP, specializing in advanced data, intelligence, and creative personalization at scale.
What you will do
- Act as the primary subject matter expert for advanced analytics, statistical design, and measurement strategies.
- Partner with cross-functional teams and external stakeholders to lead high-impact analytics initiatives.
- Synthesize complex findings into cohesive narratives to deliver actionable recommendations for clients.
- Develop and own long-term measurement roadmaps aligned with business objectives.
- Provide technical guidance on Generative and Predictive AI projects and automated data pipelines.
- Manage stakeholder expectations to ensure high-quality delivery on schedule.
Requirements
- 6-10 years of professional experience in a data science or quantitative analytics field.
- Strong hands-on proficiency in SQL and Python for data manipulation.
- Proven experience in an agency or consultative environment with client-facing responsibilities.
- Deep understanding of hypothesis testing, statistical analysis, and experimental design.
- Expertise in digital advertising measurement, attribution modeling, and ad-tech ecosystems.
- Demonstrated ability to mentor and guide junior analysts.
Nice to have
- Hands-on experience building or deploying predictive AI models.
Culture & Benefits
- Access to global WPP and networks for growth and learning.
- Comprehensive benefits including competitive medical, vision, dental insurance, and group retirement plans.
- Supportive environment with employee resource groups and frequent team events.
- Significant paid time off and employee mental health awareness days.
- Commitment to an inclusive culture of respect and equal opportunity.
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