Creative Director Copywriter (Marketing)

TL;DR

Creative Director Copywriter (Marketing): Leading the development of German-language creative concepts and copy for major automotive brands with an accent on 360° campaign strategy and digital innovation. Focus on translating business objectives into high-quality creative assets, mentoring local teams, and ensuring stylistic consistency across all platforms.

Location: Must be based in Frankfurt, Germany (Hybrid role)

Company

A marketing and communications network serving as an in-house agency for global automotive brands, focused on challenger-oriented, pan-European collaboration.

What you will do

• Develop creative and functional concepts driven by strong conceptual beliefs
• Execute high-level copywriting for digital platforms, film scripts, ads, and brochures
• Supervise production processes from a creative perspective and brief third parties
• Present concepts effectively to internal stakeholders and global clients
• Partner with cross-functional teams and external agencies to ensure cohesive strategies
• Mentor local teams and drive media best practice capabilities

Requirements

• 8+ years of experience in digital marketing or agency environments
• Native-level proficiency in German
• Proven track record in developing digital creative concepts
• Expertise in creating diverse copy styles from headlines to long-form content
• Ability to thrive in an international and multicultural work environment
• Experience managing demanding clients and high-pressure deadlines

Nice to have

• Innovative and experimental creative approach
• Outstanding ability to translate complex briefings into creative ideas
• Strong leadership skills and cooperative team-building attitude

Culture & Benefits

• Hybrid work model with flexible remote days
• International and inclusive team atmosphere
• Professional development and training opportunities
• Subsidized meal vouchers and company gym contributions
• Pet-friendly office environment with modern ergonomic setups
• Mental health support and corporate benefits platform