Crm Strategy Specialist (Marketing)

TL;DR

Crm Strategy Specialist (Marketing): Developing multi-channel CRM strategies for hirify.global titles and services with an accent on personalized customer journeys based on player behaviors. Focus on optimizing the use of owned media channels, leveraging consumer data, and driving loyalty within the hirify.global ecosystem.

Location: Office-based in Paris, France or Tokyo, Japan

Company

hirify.global is a global leader in gaming with teams across the world creating original and memorable gaming experiences.

What you will do

• Define CRM multi-channel strategies for hirify.global titles and services.
• Lead lifecycle campaigns coordination and execution.
• Optimize the Game Strategy activity process and performance.
• Develop a strong expertise on Consumer Data to build CRM strategies.

Requirements

• A first work experience in marketing and/or CRM.
• Data-driven and analytical, with expertise on campaign reports.
• Excellent project management and organizational skills, with commitment to detail.
• Customer-focused, with strong understanding of data segmentation & targeted messaging.
• Proficient in English.

Nice to have

• Good understanding of entertainment and/or video game industry.
• Interest in technology and social media.

Culture & Benefits

• Profit Sharing, yearly company saving plan, 25 paid time off + 12 additional paid days off.
• 50% of your transportation pass is paid by the company, lunch vouchers (9€/day), healthcare for you and your family, and lots of hirify.global additional perks.
• Maternity leaves of 20 weeks, paternity/co-parental leaves of 7 weeks.
• Our office is located in Saint Mandé, (Metro line 1, Saint Mandé station). Gym available in the building.

Hiring process

• [30 minutes] : phone call with a Recruiter.
• [60 minutes] : visio interview with the manager of the role and a Recruiter.
• [60 minutes] : visio interview with the Director CRM Strategy.
• [30 minutes] : phone call with the VP Audience Media & Channels.