B2B Channel Marketing Programs Manager (Europe)

TL;DR

B2B Channel Marketing Programs Manager (Marketing): Developing and managing centralized partner marketing programs for the European region with an accent on MDF optimization, scalable campaign frameworks, and partner engagement initiatives. Focus on driving measurable growth through partner activation, cross-functional collaboration, and data-driven performance analysis.

Location: Hybrid, must be based in London, United Kingdom

Company

hirify.global is a global company focused on empowering collaboration and play, offering innovative solutions for work and leisure.

What you will do

• Develop and manage scalable partner marketing programs aligned with business priorities and product launches.
• Create turnkey campaign kits and toolkits to enable regional teams and ensure brand consistency.
• Plan and execute central partner events, including a quarterly partner webinar series.
• Design and manage partner incentive programs to drive activation and sales performance.
• Manage MDF planning, allocation, and optimization to ensure strategic fund deployment.
• Define KPIs, track performance, and provide actionable insights for program optimization.

Requirements

• 4 to 7 years of experience in marketing, with specific focus on partner, channel, or B2B program marketing.
• Experience managing MDF or co-operative marketing funds.
• Proven track record managing multi-region or global campaigns.
• Strong project management skills and ability to translate strategy into execution.
• Analytical mindset with experience in measuring marketing performance and ROI.
• Must be based in London, United Kingdom for the hybrid work model.

Nice to have

• Proficiency with marketing automation and CRM platforms.
• Experience with event or webinar management software.

Culture & Benefits

• Hybrid work model fostering both remote and on-premises collaboration.
• Inclusive, diverse, and authentic global team environment.
• Competitive benefits packages designed to support holistic well-being.
• Focus on work-life balance and flexible working arrangements.