TL;DR
Marketing Manager (Marketing): Build in-depth market and consumer understanding for assigned product categories and create tailored client presentations with an accent on fragrance industry knowledge and B2B/B2C marketing principles. Focus on developing marketing programs, collaborating cross-functionally, and managing multiple projects under time and budget constraints.
Location: Hybrid work format based in Mexico
Company
hirify.global is a global leader in the creation of flavours and fragrances with over 11,100 employees worldwide and a presence in more than 100 locations.
What you will do
- Build in-depth market and consumer understanding for assigned product categories and foster knowledge sharing within the marketing team.
- Identify client brand fragrance opportunities and collaborate with development and S&T teams for olfactive and technology recommendations.
- Create, deliver, and support client presentations tailored to specific client needs.
- Work with Sales and Evaluation teams to establish olfactory directions to win briefs.
- Design new marketing programs to differentiate hirify.global and address client needs.
- Collaborate with Communications Team to generate content for external audiences and events.
Requirements
- Location: Must be based in Mexico or able to work hybrid locally
- University degree in Business, Marketing, or equivalent.
- 5+ years of experience in marketing or related functions, agency or client-side experience is a benefit.
- Understanding of B2B and B2C marketing principles and channels.
- Knowledge of fragrance products, trends, and ability to communicate in fragrance language.
- Ability to manage multiple projects effectively under time and budget constraints.
Nice to have
- Experience in copywriting and social media content creation.
- Strong relationship-building skills with clients and internal networks.
- Analytical skills to interpret market and consumer data.
Culture & Benefits
- Annual bonus and company car.
- Health and medical plan coverage.
- Career development opportunities with access to virtual learning sessions.
- International working environment.
- Quality of life program promoting work-life balance.
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