Senior Field and Partner Marketing Manager (Cybersecurity)

TL;DR

Senior Field and Partner Marketing Manager (Cybersecurity): Building and executing field and partner marketing plans for the public sector with an accent on demand generation strategies, ABM programs, and partner marketing activities. Focus on identifying and managing various event formats, orchestrating high-impact campaigns, and accelerating funnel velocity.

Location: Remote (Washington, DC). Must have at least 5+ years of US government experience, either in a government position or selling to government customers.

Company

hirify.global is a global identity security leader protecting Paths to Privilege™ with a cybersecurity SaaS portfolio.

What you will do

• Create localized demand generation strategies for the public sector.
• Identify and drive various hosted event formats such as CxO events, customer-led panels, and webinars.
• Collaborate with cross-functional teams to orchestrate high-impact marketing campaigns and programs.
• Manage external vendors and third-party event sponsorship opportunities.
• Lead campaign reporting and post-mortems, ensuring success metrics are tracked and communicated.
• Own the lead lifecycle, focusing on accelerating funnel velocity and maximizing conversions.

Requirements

• 7+ years of proven experience in B2B marketing (enterprise software, SaaS, Security, Identity).
• At least 5+ years of US government experience, either in a government position or selling to government customers.
• Deep understanding of public sector personas and effective marketing strategies.
• Track record of implementing effective and creative marketing campaigns.
• Ability to logistically execute multiple concurrent events.
• Hands-on experience with Salesforce, Eloqua, Craft, or Tableau.
• Excellent writing and presentation skills.
• Ability to travel when needed (~20%).

Culture & Benefits

• Culture of flexibility, trust, and continual learning.
• Commitment to diversity and inclusion.
• Supportive and inspiring work environment.
• Focus on growth and impact.