Senior Digital Marketing In-Product Campaign Manager (Gaming)

TL;DR

Senior Digital Marketing In-Product Campaign Manager (Gaming Industry): Managing high‑visibility digital marketing campaigns for a major global gaming organization with an accent on shaping campaign briefs, developing messaging, and coordinating creative production. Focus on driving acquisition and retention goals through impactful digital campaign plans and ensuring seamless campaign delivery across multiple in‑product surfaces.

Location: Hybrid in Redmond, WA

Salary: $48 to $52 USD/hour

Company

hirify.global is a technology solutions firm that helps organizations unlock value from existing assets by leveraging cutting-edge technology to create additional revenue streams and new lines of business.

What you will do

• Lead the development and execution of digital marketing campaigns across multiple in‑product surfaces, delivering 20+ campaigns per month.
• Build campaign plans in partnership with product marketing, ensuring alignment with business goals, including game sales, subscription sign‑ups, engagement, and retention.
• Recommend messaging approaches, audience targeting, and imagery selection.
• Analyze campaign performance regularly and recommend improvements.
• Support internal processes and workflow improvements within the broader digital marketing organization.

Requirements

• 7–10+ years of overall professional experience.
• Minimum 5 years developing marketing campaigns, ideally within gaming or entertainment.
• Minimum 5 years of copywriting/messaging and project management experience supporting marketing efforts.
• Minimum 5 years working directly with programming, developer, or content‑management teams.
• Bachelor’s degree required (marketing or related field preferred).
• Exceptional attention to detail.

Nice to have

• 7+ years of experience in advertising, media planning, product marketing, paid media, digital merchandising, or business strategy.
• Familiarity with gaming industry trends, game launch go‑to‑market practices, and subscription‑based content services.
• Passion for gaming and familiarity with gaming communities, genres, and products.

Culture & Benefits

• Comprehensive benefits package includes medical, dental, and vision coverage.
• Flexible Spending Account.
• 401k program.
• Competitive PTO offerings.
• Parental Leave.
• Opportunities for professional growth and development.