Performance Marketing Working Student (AI)

TL;DR

Performance Marketing Working Student (AI, SaaS): Supporting the setup, daily management, and optimization of paid campaigns across digital channels with an accent on creative experimentation and data-driven improvements. Focus on launching ads, monitoring budgets, and spotting opportunities for measurable growth.

Location: Hybrid, based in Utrecht, Netherlands

Company

hirify.global is a fast-moving Dutch scale-up focused on redefining AI-driven communication through its customer engagement platform, serving thousands of businesses worldwide.

What you will do

• Support the setup and daily management of paid campaigns across Google, LinkedIn, and Meta.
• Turn fresh ideas into live tests by uploading creatives and testing copy variations.
• Monitor budgets and performance metrics to identify optimization opportunities.
• Support retargeting efforts and campaign expansions to reach target audiences.
• Research competitors and industry trends to propose new performance strategies.

Requirements

• Genuine interest in digital and performance marketing.
• Analytical mindset, curious about the "why" behind the numbers.
• Organized and proactive, able to manage multiple tasks.
• Tech-savvy and resourceful, quick to learn new tools.
• Motivated to take on ownership and responsibility.
• English: B2 required.

Nice to have

• Prior experience in digital and performance marketing.

Culture & Benefits

• Opportunity to experiment with performance marketing at the intersection of AI and SaaS.
• 1-on-1 mentorship from a Performance Marketing Specialist.
• Flexible hybrid work setup with days from home and in the Utrecht HQ.
• Free sessions with on-demand psychologists from OpenUp.
• 28 vacation days (pro rata) to rest, have fun, and travel.
• Team activities throughout the year.
• Delicious warm lunches prepared by an in-house chef when working from the office.